Friday 12 June 2015

[Sponsored Post]: KAO ESSENTIAL HAIRCARE RANGE

Are you struggling with oily, dry, dull, frizzy, tangled & damaged hair? 
In this post, I will be sharing this one brand that worked for me.
'Essential' is a popular haircare brand from Japan. Understanding the needs of girls and their hair woes, Essential has a wide range of products to help repair & care for hair. Essential offers products ranging from basic care- Shampoo & Conditioner to more intensive treatments like hair care masks & serum. 

ESSENTIAL'S HAIRCARE REVAMP
The newly revamped Essential range are now formulated with their Microfine All Smooth Essence, which coats each strand evenly with a protective veil to lock in moisture and repair dry, damaged hair ends without causing it to be too heavy; and the new variants contain Sebum Cleansing Technology, which ensures that you do not have to compromise or use two different hair care ranges just because the needs of your roots and hair ends are different.
With the newly, improved formula and technology, Essential is now available in 4 variants to suit all hair needs and types: 
Nourishing Breaking Defense (Orange) - For WEAK & DAMAGED hair
Moisturizing Frizz Free (Pink) - For DULL & ROUGH hair
Light Finish Volumizing (Light Yellow) - For LIMP & FLAT hair
Deep Cleansing Care(Blue) - For OILY SCALP & DRY ENDS [NEW!!]

Out of these 4 variants, the new Light Finish Volumizing (Light Yellow) and Deep Cleansing Care (Blue) variants are specially catered to people with combination hair. 
WHAT IS COMBINATION HAIR?
Just like facial skin having oily and dry zones is known as ‘Combination Skin’, hair that exhibits mixed behavior like oily roots and dry ends is known as ‘Combination Hair’. For people with combination hair, they might use two shampoos to target the two problems – light, clarifying shampoos target oily roots but cause hair ends to be dry. Rich moisturizing shampoos target the dry ends but may be too rich for the scalp, resulting in build-up that makes the scalp oily. Moreover depending on the thoroughness of scalp massage during shampooing, the scalp build-up may not be thoroughly washed of, further causing the scalp to feel oily in a shorter time.

Essential Light Finish Volumizing (Yellow) and Deep Cleansing Care (Blue) variants brings the best of both worlds to you! With the optimum combination of Smart Cuticle Care & Sebum Cleansing Technology, you can now achieve moisturized hair ends while maintaining a refreshed breathable scalp!

I've been using Deep Cleansing Care (Shampoo + Conditioner) for the past weeks and i've seen remarkable changes in my hair condition. I was pleasantly surprised by how well Essential’s hair care worked for me – from how clean the shampoo left my scalp, and ridding my hair of oil and grease fast without further tangling or damaging my hair.
Because my hair gets greasy at the end of the day, but after using Deep Cleansing Care, it really helps to counter my combination hair. When shampooing my hair with the New Essential Deep Cleansing Care shampoo, I didn't encounter any tangles in my hair at all (from roots to tips). Best part is at the end of my shower, my hair feels soft, and I can easily comb through it without breaking any strands of my hair! 
My favorite part other than the detangled and smooth hair Essential gives me? THE SCENT! I know that every shampoo of Essential’s goes through special scent formulation, but this one made me very happy every time I catch a whiff of it, especially when I’m outside :)

CHOOSING THE RIGHT ESSENTIAL VARIANT
Incase you are still unsure about which is suitable for you..Essential has come up with a matrix table to help you make your decision for a complete care range.

MASSAGE SHAMPOO BRUSH
DID YOU KNOW?
Essential is also giving out a massage shampoo brush with purchase of shampoo and conditioner. A massage shampoo brush is a common haircare tool in Japan and is used by the majority of Japanese women to help improve blood circulation & promote relaxation and remove dirt & sebum more effectively from the scalp. 
Note: The Massage Shampoo Brush is to be used ONLY when shampooing & IS NOT for combing purposes!!!

DIRECTION OF USE
BRUSH STORAGE

Try it!
You can redeem your FREE SAMPLES of Deep Cleansing Care Shampoo & Conditioner at www.facebook.com/essential.sg.
Get your free Essential Massage Shampoo Brush with these banded packs! Essential Shampoo 750ml + Conditioner 750ml with free Massage Shampoo Brush in hot pink or mint green available from mid-May 2015 at all leading supermarkets ($19.60). While stock last!!!
Also, remember to follow Essential on Instagram at @essentialsingapore for updates & promotion of their products!

Thanks for reading :D















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